What Should I Be | Transcript

TRANSCRIPT OF INTERVIEW

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Julia Widdop (Interviewer: 00:00:08): Hello, my name is Julia Widdop, and I'm an Interviewer with What Should I Be. If you'd like to get more information about What Should I Be, please visit our website at www.WhatShouldIBe.me. We provide complete and free access to a wide variety of interviews, spanning many different careers from all over the world. Today I'm speaking with Cameron Tilbury, and he is the Founder, Owner, and Director of Maple Star Music and Media, a Nashville-based International Publicity Company. And I guess we'd like to start, Cameron, by asking you what it is you do.

Cameron Tilbury (Interviewee: 00:00:59): We do a variety of things, Julia. Primarily we are a Publicity Company, so we help attract attention for our clients. Get them interviews. Do everything we can get them in the public eye. Some of them are singers and bands, some of them are actors/actresses, and one of our clients is even an International Rock Photographer, who's one of the top rock photographers in the world. So, we have a variety of artists in Canada, the USA, and in the United Kingdom.

Julia Widdop (Interviewer: 00:01:31): And what is a typical day like for you, Cameron?

Cameron Tilbury (Interviewee: 00:01:35): Well, because we do a variety of things, and primarily it is the publicity, but also we do International radio promotion, which means getting independent artists' music to radio stations around the world. So, my day always starts off with checking playlists from radio stations around the world, and we make sure that our artists are getting played. We look for opportunities to get our clients into the news, into a magazine. Write press releases. Make a lot of phone calls. We try and book appearances for television where it's applicable. In the case of our rock photographer, we're trying to lay a groundwork. He's pretty well known in the rock field, but we're also trying to break him into country music. So, we do a lot of groundwork, trying to spread the word about him so his name becomes familiar, and then we can start getting him jobs. We have meetings. You know, I have meetings pretty much every week with my clients, whether it's here, you know, in town. We'll meet for coffee some place and talk. If they're in Canada or the UK, then we'll do a Skype interview or a phone interview. And we just keep on top of things and look for ways to make them famous and get them publicity.

Julia Widdop (Interviewer: 00:03:02): And how do you make sure they are played on radio? How does that happen?

Cameron Tilbury (Interviewee: 00:03:07): Like I say, every day I check playlists. I really only get -- because this is my own business, I'm always on the clock. I'm available for my clients twenty-four hours a day, seven days a week. The only day that I really get off is Christmas Day, but we check the playlist for music, and then we email or phone call radio stations and kind of annoy them a little bit to try and get them to play our song if they haven't already. But we also provide them with opportunities to do contests. So, we'll get them a bunch of copies of an album that they can do a giveaway on air. We'll set up interviews. We'll get artists to do station IDs. Anything we can do to help get the publicity for them.

Julia Widdop (Interviewer: 00:03:56): That sounds interesting. What's a station ID?

Cameron Tilbury (Interviewee: 00:03:59): That's when you'll hear an artist say: "Hi, this is so and so, and you're listening to [whatever radio station]." Just little things they drop in.

Julia Widdop (Interviewer: 00:04:11): Okay. And how long have you been doing this, Cameron?

Cameron Tilbury (Interviewee: 00:04:15): I've been doing this now for about three years. This wasn't my first career, and I just kind of ended up in this by accident and found out that I really love doing it, and I was good at it. We started the company in England, and moved it over to Nashville almost two years ago.

Julia Widdop (Interviewer: 00:04:34): So, you were based in England to begin with.

Cameron Tilbury (Interviewee: 00:04:38): Yeah. I'm originally from Canada. I started out as a musician, and then, like all frustrated musicians, you end up getting a job in radio. I was an announcer in radio in Canada for a number of years. Then, when I turned thirty, I just found that, you know, the radio life was a lot of weird hours and not getting time off with people that you like to hang around with. So I moved into the creative writing aspect, and I was writing commercials and producing them for radio stations. And then I moved to England not long after I turned forty and I worked there, in advertising agencies throughout the country for about ten years. And then, you know, started my own company, which at the time was purely doing radio promotion, and then, when I moved over here to Nashville, almost two years ago, we just expanded it. And now we do everything, even some artist management.

Julia Widdop (Interviewer: 00:05:47): Okay. And what do you love most about what you do?

Cameron Tilbury (Interviewee: 00:05:54): I get to work with some really great people. My wife is a songwriter, so what she does fits in really well to what my business is, so I get to work with my wife a lot. My hours are my own really. Fortunately, I'm a morning person, so I'm usually up at about 5AM. And because I deal with an International aspect of things, I have to pay attention to a lot of different time zones. But I think the freedom of having my own business and being my own boss is scary sometimes, because you don't have that security - you know, that safety net - of a regular paycheck coming in, but my future is my own. I determine pretty much how busy I want to be. I can make my hours. If I need to go out and get a haircut in the middle of the day, I can do it and I don't have to ask anybody's permission. So, that's a really cool thing. And again, because it's my own business, I get to choose the people I work for. If I don't really like what somebody is doing or just, for some reason, the chemistry isn't there, I don't have to work with them. So that's a really nice freedom.

Julia Widdop (Interviewer: 00:07:14): And what would you tell a young person who was thinking about your field? How should they start out?

Cameron Tilbury (Interviewee: 00:07:22): The best way to start out, I think, what's really key for people is do something you really like to do. I mean it's an old saying. If you find a job you love, you'll never work a day in your life, because it doesn't feel like work to me. So, the best advice I could give people is try and find something you like to do that interests you and, if you like music - for me, I've had a lifelong love affair with music, so I get to combine the music aspect of things with the advertising end of things, which I'm also very good at. So, pay attention to the world around you. If you've got a love, like I do, for music, figure out a way to become involved in that. And if it means helping independent artists get a break and you can help them because you're good at networking, then do it. This kind of a job offers a lot of rewards. You know, we go to a lot awards things. We get to hang with some pretty cool people. And if you like that, then do this, but you have to be prepared to work, and work kind of weird hours sometimes because you work for the artist. And if they're out at a show at midnight and you've got to be there, then you have to be there.

Julia Widdop (Interviewer: 00:08:52): And what would advise a young person about education? What kind of education would be most useful?

Cameron Tilbury (Interviewee: 00:09:00): If you're following the university route, then I would say absolutely take a media studies course. Get a media degree. But I'll pass along some of the best advice I ever got. And when I was in college, I had a media professor that told me to read everything and be familiar with everything. Get apposing points of view on things. You know, whatever your political leanings, I always watch or read newspaper or TV from the apposing thing. So, you're getting both sides of the story and you can converse with people who have apposing views to you, because you may need them and it's really important that you have that understanding of the other side of the story and be able to communicate with them intelligently. You know, sometimes it's hard, but the best advice you could get is just get as much information as possible.

Julia Widdop (Interviewer: 00:10:10): Okay. And what's the range that someone could expect to make in your field just doing exactly what you do?

Cameron Tilbury (Interviewee: 00:10:20): If you're running your own company, the sky is the limit. You know? You're your own boss. So, if you're bringing in clients -- you could probably do, if you're working hard and you've got a little bit of experience behind you, you can probably be making about sixty grand a year if you're so inclined. But again, when it's your own business, what you make is entirely up to you. If you don't want to work very much and you can get by on a little, then you don't have to work a lot. But if you want the things that life provides, then you know, you have to work for it. The best route is, if this is something you want to do, there are tons of publicity companies and PR firms. Get in there, doing an internship in school, and you'll gradually be brought in. Don't be afraid to work for nothing to start off with, and get that internship and learn. They're teaching you the real world when you can do something like that. And then, you know, you're in the right place at the right time. Somebody could leave and they'll say, "Well, we've got somebody here that we've already trained. Let's give him the job." It happens all the time.

Julia Widdop (Interviewer: 00:11:42): So you would go from making zero to a salary.

Cameron Tilbury (Interviewee: 00:11:45): Exactly. You know, I don't know today how prevalent those kinds of internships are, but here, in Nashville, we're very fortunate because it is a music city and it's all kinds of music. Not just, you know, we're famous for country music, but it's not just a country music city. But right here we have Belmont University, which is widely recognized as having one of the best music and music business programs in the country. And with this town so full of publicity companies, and record companies, and everything related to show business, you can do an internship just about anywhere in town. And quite often that'll lead into a full-time job, or you learn enough that you can go out and start your own business, like I've done.

Julia Widdop (Interviewer: 00:12:40): Okay. Did you start as an intern or working for someone else?

Cameron Tilbury (Interviewee: 00:12:46): Yeah. When I was in college, I worked for a radio station in Canada. I came out of college. My internship was really just in my final year and we called it work week, but it was about two weeks unpaid, just learning the ropes at the radio station. And again, because I was in the right place at the right time, a job opened up on weekends, playing the Top 40 Countdown - playing the tapes of it. So, they offered me the job and I took it, and then that led into doing some all-night announcing on the radio station, and then, just by chance, I was there and the afternoon traffic reporter quit. So they needed somebody that day to be able to step in, and I was there and they said, "Can you do it?" And I - "Yep," so that turned into a full-time job for me and that's how I got my start.

Julia Widdop (Interviewer: 00:13:48): So you were in the right place at the right time.

Cameron Tilbury (Interviewee: 00:13:51): Absolutely. And that happens more frequently than you would think, you know? People quit or get fired, and they just look around and say, "Who can do it?" And you know, if you get your hand up first, chances are you'll get it.

Julia Widdop (Interviewer: 00:14:10): Did you work doing anything else at any point in your life before realizing this was the real direction for you?

Cameron Tilbury (Interviewee: 00:14:16): Oh, like I said, you know, I started. As my professional career, I was in radio. And I was a radio announcer for a number of years, and then I moved over to writing commercials for radio. And then I was freelancing and writing TV commercials, and doing storyboarding for TV and doing print ads. And in Canada, I just couldn't. I wanted to move into the ad agency side of things, but in Canada I just couldn't get a break. They just saw me as a radio writer and wouldn't give me a shot anywhere. So, I moved to England because my family was originally from there, and I worked, first, just South of London then at an ad agency, and then I moved up to Nottingham and I was there for a while. And then I moved down to London, and I was working London for a couple of years. And the company was undergoing some changes, and somebody contacted me and said, "Hey, look, we've got an artist that is interested in getting radio air play in the United Kingdom. Can you help us out?" So I did a little bit of research and came back with some points, and they said, "Hey, we'd like you to be part of our team. Can you handle International radio for them?" And yeah, sure. And I'd never done it, so I just stepped in and said, "Sure, I'll do it," and learned things as I went. Started making connections and here I am, and I love it.

Julia Widdop (Interviewer: 00:15:45): Was it difficult moving to the United States?

Cameron Tilbury (Interviewee: 00:15:51): It wasn't. It's hard because I left a lot of friends and people close to me behind in England, because I'd been there for quite a while and I really loved it. But it was the right move at the right time, and you just have to have faith that it's going to work for you. And you make the best of it, and you do things quickly. Of course there are things, you know, that you have to deal with as far as immigration rules and things like that, but I had the same thing when I moved to England from Canada. But I grew up not far from the border between Canada and the US, at Niagara Falls, so the difference between the Canadian culture and American culture isn't that big a deal and I grew up feeling more American than Canadian anyway. So, when you're that close to the border, that's a pretty easy thing.

Julia Widdop (Interviewer: 00:16:52): Yeah. And did anyone help you by pointing you in this direction or introducing the idea that this was something you should pursue?

Cameron Tilbury (Interviewee: 00:17:02): Like I say, it was kind of a fluke when I was in England and somebody said, "Hey, can you do this?" And it just kind of took off by itself. I started off with one client, and then other people heard about his successes and, you know, they'd contact me and said, "Hey, could you do the same thing for me?" So, once you kind of jump in, you just do it. And you absorb from as many people in the business as you can. You ask questions. Great advice is don't ever be afraid to ask questions because you're not going to look stupid. You're going to look stupid if you don't ask questions and then, you know, make a mess of something. But when you're learning, when you're on your way up and coming out of school, nobody expects you to know everything. And the only way you learn is by making mistakes and asking questions, so make a lot of mistakes and ask a lot of questions, and you'll learn a lot.

Julia Widdop (Interviewer: 00:18:02): Okay. And in hindsight, looking back on your life, were there any early indications that you would get into this type of work?

Cameron Tilbury (Interviewee: 00:18:12): No. I had no idea. And as a matter of fact, you know, when I was a kid, I was really into dinosaurs and I wanted to be an archeologist. And when I went to high school, I discovered that I just wasn't really very good at science, which is kind of a key thing in that field. And I was also a musician and, you know, there came kind of a point in my life where it was: "Do I do something with being a musician and go on the road and play in bands," which sounds very cool, but when you've got kind of the security of a real job facing you in the eye, that kind of won for me. And I had no idea I was going to be in radio. And then, when I was in radio, I had absolutely no idea that I was going to go into advertising. And when I was in advertising, I had no idea I was going to go into publicity. I've had several careers now. I'm fifty-one. And you know, the days when my dad, who would work some place for thirty years - that's almost gone now. So, I've had so many young people say, "Well, you know, I don't know if I want to do that for the rest of my life." Well, you don't have to. I think there are statistics that say people usually have about three or four different careers over the course of their lives. In which case, I'm right on track, because this is about my third career, and I think I've finally hit the place I want to be. So don't get frustrated.

Julia Widdop (Interviewer: 00:19:59): So you would say you consider those to be separate careers? The advertising and the radio.

Cameron Tilbury (Interviewee: 00:20:09): Yeah, to a certain extent. And what I'm doing now combines the advertising and the radio music end of things. I mean I'm always talking to radio stations. I work closely with radio people to get artists played and to get publicity for people. I get to work with TV. I get to work with film. You know, it's all -- I think one thing has blended nicely into the other, and now it's the culmination of everything that I've done all my life. I'm getting to put it all together. And you have to be a people person and, you know, know how to work a room and shake hands, and hand out business cards, and be outgoing, and understand the people you're talking to and be able to communicate on their level. So I love it. It's just the best.

Julia Widdop (Interviewer: 00:21:06): So, did you ever have a job that was like totally different from this?

Cameron Tilbury (Interviewee: 00:21:11): Yeah, when I was a kid. In my early teens, I worked a meter reader for the hydro company that my mother worked for. So I had to go from house to house, reading electric meters and water meters for their billing. That's pretty different. And then, when I was in college and university, I worked at a lumberyard, and I was really horrible at it. But you do what you have to do, you know?

Julia Widdop (Interviewer: 00:21:46): Right. Okay. And what would you say was your biggest challenge in getting to where you are now?

Cameron Tilbury (Interviewee: 00:21:57): Boy, that's a good question. You know, I don't really see challenges. I kind of just take everything in stride and say, "Well, you know, if I want C, then I have to do A+B to get to C." And sometimes there are a few more steps than that, but I just look at everything as -- I don't like being told I can't do something. So I just find a way to do it. Like I said, when I was in Canada and wanted to break into advertising at the ad agency level, they just kept telling me no. You're good at radio, but radio writers can't traditionally change over to any other form of media, which was nonsense. So, "Well, fine. If I can't get a break here, I'll go to England," and I did. And my first job, when I got there, was a creative director at an ad agency South of London. So, if you have your sights set on what you want, then there's not much that gets in your way. You figure out how to get over it or get around it to make it happen.

Julia Widdop (Interviewer: 00:23:08): Do you think that it was just a difference in attitude in England and Canada, or why was it different there?

Cameron Tilbury (Interviewee: 00:23:14): I don't know. I think probably they're just a little more open to new ideas. I was always a very visual thinker, so writing for radio just seemed to me like I was just putting the words down for what I was seeing in my head. And that's how I became a creative director, because I could see the big picture and I was working on -- you know, I could be doing a campaign, but I'd be writing for print. I'd be writing for radio, writing for TV, and writing for digital or outdoor all at the same time to make a cohesive campaign. So, yeah, I think, you know, they're probably a lot more open to that kind of thing. It was, again, kind of the right time for me to go over there and make my way, and it's all just take a chance.

Julia Widdop (Interviewer: 00:24:10): What were some of the campaigns that you worked on with the ad agency?

Cameron Tilbury (Interviewee: 00:24:15): Here's a great one that I worked on when I was working at that agency South of London. We had a client down in Brighton, which is on the very South Coast of England. And it was a big garden center, but they also sold furniture and everything else. And when I met with the owner of it, he said, "Well, we want to get a pop song. Can we do that for our radio campaign?" And I mean you hear that all the time. I said, "Well, we can do that, but it's expensive." And at the time, there was band called Atomic Kitten that was really hot, and he wanted to use them. And I said, "Well, we can get that, but it's very expensive to buy the rights. Quite often you don't get the rights for their music for a very long time. It's usually, you know, maybe a three-month contract. It's a lot of money for a very short time." So, I said, "I'll tell you what. Let's try something different." So I was trying to keep budget constraints in mind for him and I thought: "Well, classical music, when it gets to a certain point, it's out of copyright. I believe it's seventy-five years, so it's open to public domain." So, I thought: "I need a piece of classic music that's up-tempo and that everybody knows," and I listened to a bunch of songs and I found one, and it's La Donna e Mobile. And everybody knows it, whether they know the name of it. You know, they may think of it as Ta-ra-ra Boom-de-ay. You know, everybody knows the song. So, I wrote new lyrics to the song to talk about this garden center, and then we went into the recording studio and we recorded it to sound like Atomic Kitten - the band that he wanted. And it was a huge success. It was on the radio. Everybody loved it. People got the song into their head pretty quickly, which is exactly what you want. And it was great. And he used that for about five years, and we did it for a fraction of the price of what it would cost, you know, to go out and get the rights to a pop song. So it's that kind of stuff. Being able to think on your feet. Knowing different rules that you can play with, and know what works. You know, I knew that the copyright laws would allow me to use that without having to pay for it, which saved a lot of money for this guy's budget. He was thrilled.

Julia Widdop (Interviewer: 00:26:53): And you got a musician to record it?

Cameron Tilbury (Interviewee: 00:26:56): Yeah, we worked with a recording studio in Essex, which is just a little bit Northeast of London. And this guy - an incredible musician, so he played a lot of stuff. We also did a lot of the music using Pro Tools - one of the programs on computers. And it was great, and it just turned out really well.

Julia Widdop (Interviewer: 00:27:21): What an exciting life, and your wife is in the same business sort of.

Cameron Tilbury (Interviewee: 00:27:25): Yeah, she's a songwriter. She's originally from Texas, and that's kind of how we came up with the name of the company. Maple Star - Maple being I'm from Canada, and she's the Star - lone star - from Texas. And she's been working Nashville for a very long time. She's come from kind of the pop/R&B world, so she's worked with some really great producers. One of her songs was actually on hold for Britney Spears when she was just starting out. So, yeah, my wife's been around the business for quite a while, and she has two tracks out; and one of them, coincidentally, I'm working to radio Internationally for the band that did it. So, it's definitely an interesting life. I tell her that I'm looking after our short-term financials. She's looking after our retirement. She just needs to write a hit so we get a check in the mailbox every month.

Julia Widdop (Interviewer: 00:28:25): You said one of her songs was on hold for Britney Spears. What does that mean?

Cameron Tilbury (Interviewee: 00:28:32): When an artist puts a song on hold, they'll hear the song and they'll say, "Oh, I could use that on one of my albums." So, they were putting together her first album and they were looking for music. So, quite often, they'll find a number of songs that they'll put on hold, which means nobody else can take that song and record it while they're thinking about it. It didn't make the cut to the album, so then it became available for anybody else to use if they wanted to. But you know, it's pretty exciting for an artist. That was when Britney was just starting out, so that's quite a while ago. And you know, for that to happen, that's a big deal. That's the next best thing to actually getting a track on a record, so it's pretty neat.

Julia Widdop (Interviewer: 00:29:25): Can you recommend any books that someone might read to find out about like just like that phrase or the thing you said about the copyright? How would you learn about those things?

Cameron Tilbury (Interviewee: 00:29:40): If music is the business you want to get into - and there are so many aspects of music. There's tour managing. Managing. Publicity. Recording engineer. Music lawyer. You know, music law is whole separate branch of law - you just have to take it upon yourself to get to know as much as you can about music and basic ins and outs of music. Copyright law is, for the most part, pretty simple, and you can find a lot of it online. When I say simple, you know, I don't want to offend anyone that wants to go and be a music lawyer that's going to be dealing with copyright law, because, at that level, it can be quite complicated. But simple, basic things. Knowing how long copyrights last. It's seventy-five years, I believe, past the author's death or the composer's death. So, a lot of classical music, you know, was written two hundred years ago. A hundred years ago. So, there's quite a lot of it out there that becomes public domain. And it goes back to what I said about just learn everything. Absorb everything. I'm a trivia freak. You know, I love Trivial Pursuit. I can't remember what I did yesterday, but I can remember obscure trivia questions. So, that all just kind of plays into it for me to be able to draw little things about the music business and advertising, and things like that, because that's what I do. If that's going to be your business - and this applies to any business -, if it's something that you want to do, then it's up to you to learn everything you can learn about it. Now, can you know absolutely everything? No, but you have to be able to, at least, have a surface knowledge of everything you want to do. You know, if you want to be a musician, if you want to do rap music, to probably even do that effectively, you have to know the history of where that came from and you have to understand the culture behind it. And that applies to everything from being a computer technologist to somebody that does heating and cooling or a recording engineer. You have to understand what's come before you and become familiar with everything about that business so you can be the best that you can be at that.

Julia Widdop (Interviewer: 00:32:22): What about magazines? Do you subscribe to any industry magazines?

Cameron Tilbury (Interviewee: 00:32:27): I do. There are so many out there that you'd go broke subscribing to everything, but you know, I'm primarily handling country artists, rock artists, so I subscribe to, you know, some of the country music stuff. I'm a member of the Country Music Association, so I get their publications, which are always full of insider tips and stuff about artists. I get Classic Rock Magazine out of the UK because Classic Rock is kind of a format now. So, even though there are new bands, they still fit into a classic rock genre. So, just read as much as you can. There's a ton of stuff you can get online now. You know, it's not like when I went to school and you had to go to the library and, you know, chip in on a subscription to a magazine somebody else was getting. You can find a lot of industry stuff just through searching on the search engines and just keep up with stuff. I think you have to dedicate a good portion of your day to knowing what's going on - kind of the industry buzz - and understanding pop culture as well.

Julia Widdop (Interviewer: 00:33:46): Cameron, I'd like to ask you to take us through the story of your life relating to how you got to where you are today, especially how you got started, who helped you - you know, starting around middle school or earlier if it pertains.

Cameron Tilbury (Interviewee: 00:34:06): Well, I'll tell you. I was really fortunate in high school to have some really incredible teachers. There are two that stick out in my mind that gave me the confidence to take chances and be me. One in particular, Mr. Berringer. I had him from grade ten through - in Ontario at the time we had - grade thirteen. They don't have it anymore, but I had him for four years of school. I took a lot of different English classes, and he taught a lot of them. So, I had him quite a bit. And he was this California hippie, totally outside of the mold of everybody else at high school. He had long hair and he wore a peace sign belt buckle, and he wore sandals all the times. And he was into Bob Dylan and really folky stuff. But he gave me a lot of freedom to find out who I was, both as a student of literature and writing. It sounds strange, but he gave me a lot of leeway to plagiarize books for assignments because he could see that what I was doing - and I didn't realize this at the time. I just thought: "Man, I'm pulling this off. But in retrospect, I understand that was he was doing was -- he wasn't a fool. He knew that I was ripping somebody off, but he could see that I was trying to develop my own style by doing that. And you know, through my progression over the years, over those four years, because I had him so much, he could see what was developing. And that really is key to who I am. You know, I wish I could track him down. I've tried, but that's one teacher that just was such an influence on my life and gave me so much confidence in myself. And I think a student that gets a teacher - don't be in a hurry to blow them off. They know a whole lot more than you think. And you'll get one or two in your life that will really make a difference, like this guy did. I don't think I would've had the chance to, or would've felt confident enough to, take the chance to switch countries twice and just take a leap into the unknown without having had him. It was just that big a deal. But I did high school, and then I did university for one year. It really wasn't for me, and that was Master University in Hamilton, Canada. And then I went to Mohawk College in Hamilton for Radio, and did two years there. And man, I came out of there and walked right into working at the number one country radio station in Canada at the time, at a really good time, working with some great people. Then I worked for a radio station East of Toronto, and then I moved right into Toronto, so I was working for groups of stations there - some of the biggest stations in the country. And then that's when I moved to England and worked there for a little over ten years. And then moved to Nashville. So, I've been really fortunate. People have been envious of the fact that I could just pick up and change countries. You know, how do you do that? And you get your sights sets on something and you do it. You do what it takes.

Julia Widdop (Interviewer: 00:38:005): You just do the research and figure out what it takes, huh?

Cameron Tilbury (Interviewee: 00:38:09): I would recommend doing the research. I didn't. It was just kind of like jumping off a cliff from me. I didn't know what to expect. You know, when you move to a country like England, because they speak English, you expect that the culture is going to be somewhat the same, but it's vastly different. Somebody said to me, "The difference between North America and England is it's two countries separated by a common language," and it's true. Different culture. Different language. It's not as easy to transition as you would expect, but you just have to be willing and jump off the cliff, and say, "Look, this is what I want and I'm going to make it work." I had nobody that I really knew or was friends with there, so everything was new to me, and the same thing here. You know, I'd met my wife here, and so I kind of got adopted into her circle of friends and I've gradually made my own in a short amount of time. But you do what you have to do to get what you want. You just got to figure out a prize and go for it.

Julia Widdop (Interviewer: 00:39:32): Do you have any final comments, thoughts, or suggestions for anyone who might be thinking of following in your footsteps?

Cameron Tilbury (Interviewee: 00:39:43): I think the best thing is don't be afraid. You're going to make mistakes. You're going to sometimes look foolish, and that's okay. But do it with style. Do it with class. I was saying to a friend last night that we're doing business together and we're kind of looking at a different venture, and I said, "You know what? Even if we mess it up, I still want people to say, 'but you know what, they treated us right." And that's always kind of the cornerstone; is I treat people the way I want to be treated. And if my artists and my clients are happy because I'm looking after them and being their friend, and you know, somebody that they can tell their troubles to and go after for advice. I don't be anybody with a stick to make them do what I want because I work for them and I know how I like to be treated. So, make mistakes, learn, and have fun.

Julia Widdop (Interviewer: 00:41:01): Well, I appreciate you being with us today. And is there anything else I might have forgotten to ask you?

Cameron Tilbury (Interviewee: 00:41:08): I don't think so. I think we covered a lot, and it's really a pleasure to be able to do this.

Julia Widdop (Interviewer: 00:41:16): All right, thank you, Cameron.

Cameron Tilbury (Interviewee: 00:41:19): Thank you.